Seven Signs of Sleep Deprivation

It is an integral part of our lives and without it we inevitably fall apart, yet as a society, we are constantly pushing the limits of how little sleep we can survive on. The demands and distractions of the modern world leave precious few hours for anything else. The glowing metropolises keep the night at bay while the endless working world expects ever more from us.

This project explores the importance of sleep and the damaging effects of sleep deprivation.

ServicesArt Direction, Brand Identity, Packaging, Poster Design,